Our Story
At Ark, we celebrate you and your multi-hyphenated life. We indulge in the moment, create meaningful connections, and live fully. We want the same for you.
Founded by a multi-hyphenated woman, Pranali sought to create a beverage option that allowed her to go from office happy hours, exercising, picking up her son, and cooking dinner to doing it again the next day. Ark is inspired by the intersection of her sober-curious journey and her South Asian roots.
Pronounced as /u-rr-k/ and meaning "essence" in Hindi, we capture the essence of traditional beverages and evolve into modern-day sippers.
With Ark, every occasion is elevated, and indulgence comes without repercussions. Embrace balance and well-being with each sip.
Who We Support
Creativity, empowerment, and inclusion are some of our core values. We donate 1% of our profits to non-profit organizations supporting women artisans in India.